True Beauty Salon & Wellness
Healthy Scalp. Gorgeous Hair. Expert Care From the Root Up.
Expert hairstyling and advanced scalp wellness by True Beauty by Cassy, home of The Scalp Lounge USA ā Bloomfield. Led by a licensed cosmetologist, barber, certified scalp facial specialist, and board certified trichologist, every service is designed to support scalp health, enhance hair beauty, and deliver a deeply relaxing, results-driven experience.
Our mission is simple: Educate. Heal. Transform.
So every client feels supported, understood, and confidentāstarting at the scalp.
True beauty by cassy | The Scalp Lounge USA - Bloomfield
These experiences come together to support total hair and scalp wellnessābalancing visible results with how you feel beneath the surface. A healthy scalp allows hair to thrive, creating beauty that feels effortless, sustainable, and rooted in care.
Hair Artistry & Beauty Services: True Beauty by Cassy
Here at True Beauty by Cassy, hair is treated as an art formāpersonal, intentional, and designed to enhance your natural beauty.
At True Beauty by Cassy, expert haircuts, dimensional color, and personalized beauty services are crafted to enhance your natural look and fit your lifestyle. With a focus on precision, quality, and thoughtful customization, each service is designed to feel effortless, refined, and confidence-boosting.
From fresh cuts to lived-in color and polished finishes, True Beauty by Cassy offers elevated hair services that help you look and feel your bestāevery day
Services include:
Womenās, Menās & Kids Haircuts Ā· Dimensional Color Ā· Full Color Ā· Natural Blonding Ā· Gloss & Color Refresh Ā· Customized Styling & Finishing Ā· Makeup
BOOK | SECURE | EXPERIENCE
Book with True Beauty by Cassy
Booking your hair and beauty services at True Beauty by Cassy is simple and seamless. Select your service online, choose a time that fits your schedule, and arrive ready for a personalized experience designed around your style, comfort, and beauty goals.
This is hair care with intentionācreated to move with you, shine with you, and support long-term hair health.
Choose Your Service
Select the color, cut, or beauty service that fits your goals.
Book Your Appointment
Pick your date and time through our online booking system.
Arrive & Be Transformed
Enjoy a personalized, beauty experience designed just for you.
Healthy Hair Starts at the Root
Scalp health is the foundation of strong, vibrant hair.
Beautiful hair doesnāt happen by chance ā it begins beneath the surface, where scalp health sets the foundation for everything you see and feel. When the scalp is balanced, nourished, and supported, hair has the opportunity to grow stronger, fuller, and more resilient.
If youāve ever struggled with:
Hair thinning or excessive shedding | Scalp buildup, irritation, or congestion | Slow growth or lack of volume | Sensitivity, imbalance, or persistent dryness
ā¦it may not be your hair that needs attention ā itās your scalp asking for care.
This is the moment many overlook, but itās also where true transformation begins. By addressing the root, we open the door to healthier hair, deeper restoration, and long-term confidence.
This is where the journey naturally deepens.
Restore Your Scalp. Renew Your Confidence.
An elevated scalp wellness experience designed to rebalance, refresh, and support healthy hair.
The Scalp Lounge USA ā Bloomfield is dedicated to caring for the foundation of healthy hairāwhere real transformation begins. Through luxury scalp facials and science-backed scalp health services, we address whatās often unseen but deeply impacts how your hair grows, feels, and thrives.
This space is for those seeking more than surface-level solutionsāclients who want to understand their scalp, support long-term hair health, and experience care that calms both the body and nervous system.
Here, youāll find:
- Scalp detoxification and renewal
- Growth-focused, follicle-supportive treatments
- Deep relaxation and nervous system reset
- Education that supports lasting scalp and hair health
Each experience blends advanced techniques, modern technology, and intentional care to restore balance, vitality, and confidenceāfrom the scalp up.
OUR MISSION
THE SCALP LOUNGE USA
At The Scalp Lounge USA, our mission is to redefine what scalp and hair care can be, nationwide. We believe that hair loss and scalp health are more than cosmetic concerns ā they touch confidence, self-love, and overall wellness. Thatās why we go beyond traditional services, blending science-backed therapies with luxury experiences to create care that is as indulgent as it is effective. As the birthplace of the Scalp Facialā¢, we are committed to leading the industry in innovation while providing every client with personalized, results-driven solutions.
Whether itās restoring scalp health, encouraging new hair growth, or creating a moment of calm in a busy life, our purpose is to meet each person where they are and help them feel renewed from the inside out. We exist to be more than a treatment center. The Scalp Lounge USA and it's nationwide locations, is a sanctuary ā a place where wellness and beauty meet, where every client is seen, supported, and empowered to feel confident in their own skin and their own story.
A Shared Vision for Scalp Health
Luxury Scalp Wellness & Hair Care in Bloomfield
Becoming a franchisee with The Scalp Lounge USA allowed True Beauty Salon to expand the impact that was already being created through True Beauty by Cassy. Becoming a franchising founder means bringing education-first scalp care, advanced technology, and proven protocols to the Bloomfield communityāwhile maintaining the personalized, boutique experience my clients trust.
Together, weāre making professional scalp wellness more accessibleā
one healthy scalp, one confident client at a time.
THE ONE BEHIND IT ALL
Cassy Pulley
Founder of True Beauty Salon and Wellness Ā· Owner of True Beauty by Cassy Ā· Founding Franchise Owner of The Scalp Lounge USA ā Bloomfield
Cassy Pulley is the owner of True Beauty Salon & Wellness, working through True Beauty by Cassy, and the founding franchise owner of The Scalp Lounge USA ā Bloomfield. With over 10 years of experience in the beauty industry, Cassy has built her work around one core belief: healthy hair begins with intentional care, education, and trust.
A licensed hairstylist, certified scalp specialist through Academy M Education, and Board Certified Trichologist through the American Naturopathic Medical Certification Board, Cassy blends advanced hair artistry with science-backed scalp health expertise to deliver results that are both beautiful and lasting.
Her approach combines precision hair cutting, custom color, and personalized styling with a deep understanding of the scalp as the foundation of hair health. Whether working behind the chair or delivering advanced scalp wellness services, every experience is rooted in care, education, and calm.
True Beauty was created as a space where clients feel supported, informed, and confidentānever rushed or overlooked. Cassyās mission is to honor the whole system, from scalp to strand, through elevated services that are thoughtful, restorative, and truly transformative.
TESTIMONIALS
WHAT OUR CLIENTS SAY
Hear firsthand experiences from our satisfied customers.
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"I had the Platinum Scalp Facial and it was an amazing experience. My hair is thinning and Cassy gave me an education on scalp and hair. Very enlightening! I thoroughly enjoyed the entire experience and will return. Afterwards my hair felt great and my highlights were even brighter. Cassy also gave me a great pixie haircut and Iām loving it. I highly recommend going to see her. She makes your day with her personality and knowledge. š©·"
- Judi Atherton
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"Cassie is a great hair stylist and loves what she does! She has always taken time to discuss any concerns or questions I have. She is open to discussing a new hairstyle I think I may be interested in and give me her honest pros & cons of how the hair will be for me. Thank you Cassie!!"
- Glenda Hester
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"I just had my first scalp facial with Cassy, and I cannot recommend this experience enough! It was so relaxing and luxurious! She took her time educating me and addressing my scalp/hair concerns! My hair feels so soft & my scalp feels SO CLEAN!"
- Addy Forkum
Personalized Beauty. Professional Scalp Wellness.
True beauty begins at the foundation.
Rooted in wellness, elevated through luxury, and created for confidence that lasts.
Welcome to True Beauty by Cassy & The Scalp Lounge USA ā Bloomfield.
True Beauty Salon and Wellness is the owner and operator of The Scalp Lounge USA ā Bloomfield, an independently owned and operated franchise location.
Ā© 2025 True Beauty Salon and Wellness All rights reserved.
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